Stepping into the world of exhibits can be a daunting task, whether you’re showcasing your…
IMEX 2024 Exhibitor’s Road to Success
As IMEX 2024 in Las Vegas approaches, exhibitors are gearing up to make a lasting…
Implementing Strategic Decisions for a Healthcare Exhibit Booth: ROI Measurement
In the exhibits and events world, maximizing and demonstrating the return on investment (ROI) is…
Choosing Exhibit Space at a Tradeshow or Convention
First, let’s make sure you’re at the right conventions, tradeshow or congress. Make sure you…
Why Are More Companies Hosting In-House User Conferences?
At Poretta & Orr, we’ve noticed a rise in the number of companies hosting their…
Understanding Sightlines for Exhibit Booths
Sightlines are an important part of trade shows, conventions, congresses and exhibitions. They determine the…
Technology Trends Shaping the Future of Exhibits and Events
Everything seems to be changing at warp speeds. Take exhibit and event design. Everything about…
Congress and Exhibit Booth Strategies: The Influence of Methodological Rigor on Physician Engagement
A recent study published in the Research in Social and Administrative Pharmacy by the FDA’s…
Why Should Healthcare Exhibit and Event Professionals Care About FDA Guidance on Promotional Labeling and Advertising for Biosimilars?
Let’s jump right in. First, let’s understand the purpose of the FDA Guidance on Promotional…
The Journey of Naming a Drug: A Behind-the-Scenes Look
Have you ever wondered how drugs receive their names? This question lies at the very…
Exhibitor Training is Key to A Successful Exhibit Program
As we all likely know, trade shows and conventions are pivotal events where industry professionals…
Maximizing Trade Show Impact: The Value of a Product Theater
Product theaters have long been a staple in the marketing strategies at many trade shows,…
Half the Year Has Flown By – Plan Your Q1 2025 Exhibits Now!
Can you believe it? It’s already June 1, and half the year has flown by.…
Understanding the Vital Role of Medical Affairs in Exhibit Booths
Exhibit houses play a pivotal role in crafting engaging and informative exhibit booths for various…
Automate 2024: A Few Takeaways
As automation continues to revolutionize industries worldwide, its implications touch various sectors, reshaping operations, workflows,…
Augmenix, Inc.
“Just a short note to thank all of you for making our AUA such a terrific success. I’m sure Eileen would agree that working with everyone at Poretta and Orr has been a positive experience from start to finish. We received so many complements from our colleagues on the booth design- everyone loved it! And we wrote a significant number of leads vs. our previous year. Thank you again for your efforts and genuine interest in making our meeting memorable.”
Washington State Wines
“For all the work behind the scenes that your team puts in, for the days of construction leading up to the show, for being first in the doors on show days and the last to leave, and for ensuring that by the time the music begins and the doors open the only thing that the wineries and my team have to worry about is engaging with our customers and having great meetings, we thank you!”
PolarityTE
“I can honestly say Poretta & Orr was mission-critical relative to our very successful product launch at, Plastic Surgery The Meeting. We couldn’t have done it without Poretta & Orr’s strategic direction.”
Reflexis
“Reflexis was able to make a fantastic transition in terms of style, design and brand presence at tradeshows, and Poretta & Orr was instrumental in making this happen. It is such a pleasure to work with a positive and professional team that was able to deliver everything on time and within budget. I look forward to our continued partnership.”