Affirm at ShopTalk 2025 in Las Vegas.
Their bold and modern 20×20 exhibit made an immediate impression, thanks to a dramatic hanging sign that drew attention across the show floor. A uniquely curved central structure defined the space, offering an open, inviting layout that welcomed attendees to engage in meaningful conversations with Affirm’s team.
Designed to highlight Affirm’s pay-over-time solutions, the booth featured touch screen monitors and interactive displays that allowed visitors to explore how flexible payment options can help businesses increase revenue and customer loyalty. With seamless branding, open sightlines, and smart spatial flow, this exhibit combined all the key elements needed for a successful exhibit making it easy to navigate while reinforcing Affirm’s innovative edge in the retail finance space.
Strategic design played a critical role in Affirm’s successful presence at ShopTalk. The streamlined layout encouraged natural engagement, while clear messaging and interactive elements helped drive qualified conversations. With strong booth traffic and measurable lead generation, the space delivered on both brand visibility and business outcomes, which demonstrates the value of thoughtful exhibit strategy.
